Simon Cowell has spoken out to defend his decision to make a controversial advert with Barclaycard. The millionaire music mogul has been slammed for signing a contract with Barclaycard, to promote its ...

Beyond the morass of fraud and viewability hides another tripwire for advertisers: government regulation. That’s why UK-based credit card issuer Barclaycard is getting proactive about compliance. As a ...

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United Kingdom-based card issuer Barclaycard on Saturday began its first advertising campaign designed to promote contactless payments, a Barclaycard spokesperson tells CardLine Global. "The campaign ...

The campaign, created by BBH, with digital support from Dare and media planning and buying by Maxus, will run on TV until 24 June, and supported by press, outdoor, digital, experiential and social ...

Directed by Jeff Low, Barclaycard’s latest spot takes viewers on an unexpected trip from a hardware store to questioning our understanding of the world If a man buys all the hammers in a hardware ...

Barclaycard has hit out at its rivals for their “emotionless” and price-driven advertising as it launches a campaign that it claims is its “best for ten years”. The work, which breaks during ...

The latest Barclaycard TV advertising campaign will star Julian Rhind-Tutt and Stephen Mangan from Green Wing. The advert airs on Monday, 9th October on ITV1, just after the drama ‘Life Begins’. They ...

TV viewers have been shocked at the appearance of X Factor judge Simon Cowell in his new advert for Barclaycard. Some have said the 59-year-old looks like a waxwork and an eerie human thanks to the ...